Christmas Present Appeal Resources

Resources to support local leaders running Christmas Present Appeals

Every year, our Christmas Present Appeal (CPA) makes a huge difference to thousands of families across the United Kingdom and Ireland. Through the generosity of the public and business partners, we ensure that children in your community who might miss out on Christmas Day will instead have the joy of opening a gift.

If you are hosting an appeal - or you are a company or community group who is partnering with a local Salvation Army centre - all the promotional resources you need are here. Scroll down the page to find answers to common questions, with resources including posters, social media templates and thank you postcards.

If you have any questions or would like further support on running a Christmas Present Appeal, please email challenge@salvationarmy.org.uk or communityservices@salvationarmy.org.uk.

Christmas

Download the A4 Be A Star editable Word poster with space for a QR code.

Poster DOCX /

573.37 KB

Christmas

Download the A4 Be A Star editable Word poster without adding a QR code.

Poster DOCX /

563.27 KB

More FAQs:

You can print off the posters as they are, or personalise them for your use locally. Either print off and write your local information in the space, or type in the editable text box using Word or Adobe Acrobat Reader (PDF), then print. There is also a box and space provided to add a QR code directly to your fundraising page or wishlist.

More poster formats including A3 available to download on OurHub.

You may want to do a big launch of your appeal by organising a local event, obtaining celebrity endorsements and/or using photo opportunities to let your community know that you are collecting presents for people in need. You may also use your social media or website to launch it. Try using the Be a Star social media templates below.

Christmas

Download this image to share as a social media post.

Resource JPG /

1.78 MB

Christmas

Download the Be A Star Facebook cover photo.

Resource PNG /

979.4 KB

Here are a few suggestions for getting more people involved:

Use your corps/centre Salvation Army webpage or social media
Consider asking young people or students in the wider community
Take a look on OurHub for wider volunteering recruitment ideas
Ask people who have already volunteered at your corps/centre this year
Include everyone! You may need to ensure that all your facilities are disablity friendly, accomodate for others with English as a second language, etc.

Use the thank you postcard template below to thank each of your volunteers.